Dwayne “The Rock” Johnson has teamed with Under Armour once again for his fourth signature sneaker, the Project Rock 4. An all-purpose trainer that can handle even the most grueling workouts — face it, you don’t get as ripped as The Rock by halfheartedly doing dumbbell curls and trudging your way through a session on the elliptical machine — the Project Rock 4 utilizes some of UA’s most advanced performance tech and is accompanied by a special capsule of The Rock-themed apparel and accessories.Four colorways of the Project Rock 4 are slated for launch: a women’s white/gold pair and a men’s blue/white pair, both of which are pictured here, plus classic black/white and white/black men’s makeups. Each features a lightweight mesh upper that’s equal parts stretch and structure, locked down by medial and lateral TPU midfoot straps plus TPU heel clips. Midsoles use UA’s HOVR cushioning technology for what the brand describes as an impact-eliminating “zero-gravity feel,” while the outsole features UA TriBase technology to maximize ground contact while promoting flexibility and natural motion. All four pairs also add UA branding on the lateral strap and collar plus The Rock’s signature Brahma bull logo on heels and outsoles alike.Accompanying the footwear options are a special set of over-ear headphones created in partnership with JBL that feature noise-canceling technology plus grippy, washable ear cups. The headphones are compatible with Amazon’s Alexa as well as Google Assistant and feature various modes that allow for noise-canceling during workouts or ambient sound for outdoor wear. There’s also a fresh red pair of Project Rock slides and a full collection of apparel, ranging from tees and tanks to hoodies and shorts.The Under Armour Project Rock 4 is available now via the Under Armour webstore. It’s priced at $150 USD.For more news on fresh sneaker releases, check out the latest installment of HYPEBEAST’s weekly Best Footwear Drops series.
Month: August 2021
Nike Force 1 High Strapless Receives a “Light Smoke Grey” Makeover
Turning its focus to the Air Force 1 High, Nike has given the clean, strapless take a “Light Smoke Grey” makeover.Dressed in a mix of “Light Smoke Grey/Summer White,” the AF1 iteration sees a mix of smooth and tumbled white leather uppers with tonal laces, overlaid with grey suede at the heel. Cut-out profile swooshes at the sidewalls, sock-liners and silver lace Nike dubraes further accent the crisp white layout. To complete the look, midsoles come in a cream-like hue to offer an “aged” effect atop of gray rubber outsoles.Priced at $110 USD, Nike Air Force 1 Strapless “Light Smoke Grey” will be released on the company’s website and stockist in the coming weeks.For more footwear news, take a closer look at the sacai x UNDERCOVER x Nike LDWaffle “Midnight Spruce” and “Night Maroon.”
Take an Official Look at the Air Jordan 1 Low “Sherpa Fleece”
Adding onto its winter lineup, Jordan Brand will be releasing an Air Jordan 1 Low in “Sherpa Fleece.” The silhouette will be joining the Air Jordan 1 Acclimate in all-black and “Chocolate” for the chilly season drop.Unlike the recent two pairs, the shoe is the opposite of snowproof as it takes on a full suede upper in a bath stone hue. Like a sherpa fleece-lined jacket, the fuzzy fabric lines the tongues and interiors for a cozy lounge feel. The main lateral Swoosh is stitched in light gray while the Wings logo embellishes the heel in white embroidery. A bluish-gray midsole adds a slight contrast over an outsole in a neutral hue.The Air Jordan 1 Low “Sherpa Fleece” is slated to release in the coming weeks at select retailers and Nike’s website.In case you missed it, check out this pair #33 from the Off-White™ and Nike Dunk Low “The 50” Collection.