Month: June 2021

It’s been a whopping 130 years since Swedish football club AIK Fotboll was founded in 1891, so Nike is paying homage to Gnaget history with a special Air Max 90. In classic Swedish fashion, the club’s commemorative AM 90 is simple in appearance but loaded with special details that put the team — and its home city of Stockholm — front and center.Uppers are made of black mesh that’s overlaid with black leather mudguards and midfoot pieces plus black rubberized heel badges and eyestays. This base is all classic Nike Sportswear, but if you look closer you’ll see gold “1891” hits on the lateral and medial heel and even golden motifs from the club’s crest on each tongue badge. A leather collar liner provides a premium touch, while the tongue is lined with a dash of navy blue for a nod to the team’s kits and the left shoe’s insole salute Stockholm’s sprawling metro lines with a blue stripe. Down below, the look is finalized with translucent outsoles that split a golden “CXXX” hit (130 in Roman numerals) for a finishing tip of the cap to the start of AIK’s 14th decade on the field. Look for this AIK Fotboll-inspired Nike Air Max 90 to release via international Nike SNKRS stockists like SNKRS GB on June 4. Its MSRP is set at $130 USD.On the hunt for more Air Max news? Take a look at Travis Scott’s upcoming Nike Air Max 1 “Cactus Jack” collaboration.

The 40th anniversary of New Balance’s seminal 990 line is around the corner, so the brand is paying homage to 990 lineage with a new MADE “Version Series,” which is set to be kicked off with a classic 990v1. First released in 1982, the 990v1 was known for its sleek design and high price point — it was the first runner ever with an MSRP of $100 USD ($277 USD in 2021 dollars). Since then, it’s served as the starting point for one of New Balance’s most successful franchises, so this MADE iteration both honors its genesis and salutes its forthcoming anniversary.Crafted in the United States, the 990v1 “Version Series” boasts a traditional mixture of mesh and suede, all dressed in gray and centered around a large white N logo on the midfoot. However, unlike the OG 990v1, the “Made Series” adds ruby red into the mix via midfoot and tongue tags plus a spellout graphic on the silver heel piece. Down below, the look is finalized by special printed insoles, a bone-colored heel clip, a two-tone black and white EVA foam midsole and black rubber outsoles. Expect the New Balance 990v1 MADE “Version Series” to release on the New Balance webstore come June 17. It’ll be followed up by similarly-styled takes on the 990v2, 990v3 and 990v4 over the summer and fall months as well.For more from the world of New Balance, check out HYPEBEAST’s recent interview with Bricks & Wood founder Kacey Lynch about the Bricks & Wood x New Balance 57/40.