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The Atlanta Shoe Market Preview: Aetrex

(Carmen multi-strap sandal)
From updated footbeds to next-generation 3D foot scanners, look for innovation on display at the Aetrex booth in Atlanta. Not only will show attendees get an exclusive first look at the brand’s latest 3D foot scanner, launching in August, but they’ll also see fresh constructions and new silhouettes for the Spring/Summer ’26 season. Sharing space alongside the newcomers are refreshed best-sellers gussied up with fresh textures and enhanced comfort features.
“We’ve evolved key constructions with updated footbeds, new materials, and refined uppers to deliver on our ongoing commitment to functional style and all-day comfort,” says Evan Schwartz, president of Aetrex. “A standout theme this season is versatility, with an emphasis on adjustability and modern design.”
Sandals take center stage, with a wide variety of offerings from sporty to dressy, and new styles such as an active sandal engineered to support natural forward motion, while still delivering on the brand’s hallmarks of premium comfort, support, and alignment.
“This season, we’ve enhanced the sandal category with a variety of new designs—ranging from updated strap configurations to two-tone treatments featuring mixed materials,” says Schwartz.
The color palette emphasizes earthy neutrals and soft, sun-washed shades. Think terracotta, hazy blue, sage green, butter yellow, and antique rose. Adding a punch are novelty materials like leopard print, denim, and understated metallics.
Heading into the show, “Our focus is on reinforcing the Aetrex brand promise—delivering industry-leading comfort, support, and design,” says Schwartz.  “We are committed to helping our retail partners succeed and to advancing foot health through innovative solutions.”
Sandals in the new collection include:
Carmen and Cass: Strappy sandals with multicolored uppers, premium leather-wrapped footbeds, and clean white soles
Aria and Vania: Sister styles with contrasting midsoles; Aria features a leather wrap, while Vania offers a jute-wrapped version for a modern update
Savanna, Donna, and Jenny: Sporty sandals built for support and motion with compression-molded midsoles, adjustable straps, and rubber outsoles
Hadley, Kasey, and Tracey: Casual sandals with strappy leather uppers and memory foam footbeds for all-day wearability and style versatility
Piper, Kendall, and Blaire: Dressy flat sandals built on a contoured footbed with functional support and elegant touches like a crisscross upper in Piper, an ankle loop thong in Kendall, and a T-bar slide in Blaire
Returning top sellers Jillian, Ashley and Sydney get a refresh with new colorways and textures.
 

Piper sandal in terracotta

Jillian sandal in denim
 
 
The post The Atlanta Shoe Market Preview: Aetrex appeared first on Footwear Plus Magazine.

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