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The Victor Victor x Nike Air Force 1 Low “Red” is officially surfacing to expand the multimedia label’s growing footwear catalog. Following the recent rollout of the yellow and black colorways, Steven Victor’s team has returned to the iconic basketball silhouette to deliver a highly specific, vintage-inspired construction. By deliberately utilizing the remastered 2001 shape, the design team has created a sharper, more refined iteration of the classic low-top model.The physical construction of the upcoming release relies entirely on the precise execution of its retro tooling. The upper is wrapped in a premium leather that dictates the bold monochromatic red color blocking. Because it utilizes the 2001-era architecture, the silhouette features a noticeably slimmer toe box and significantly tighter paneling across the midfoot when compared to standard modern retail pairs. This deliberate structural choice completely redefines the physical proportions of the sneaker while maintaining its recognizable heritage.To contrast the vibrant upper, the side panels are equipped with a crisp Swoosh that perfectly matches the classic midsole setup. Rather than overwhelming the silhouette with loud graphics, the branding remains intentionally minimal to let the structural changes breathe. A small, circular Tosa dog-head logo—the official mark of Victor Victor Worldwide—is intricately embroidered onto the lateral heel. The collaboration is expected to feature custom matching hangtags, ensuring the premium materials and vintage shape remain the primary focus of the design.

The adidas Basketball BB.01 is officially arriving to usher in a completely new era of performance footwear technology. Built on the brand’s pioneering Project: R.A.P. (Radical Athlete Perception) innovation platform, this silhouette completely reimagines how basketball sneakers are engineered. By utilizing cutting-edge additive manufacturing, the design team has created a sneaker tailored to the fluid movements of modern athletes.The defining feature of this groundbreaking performance model is its fully integrated 3D-printed lattice structure. This advanced mesh wraps seamlessly around the foot, providing a bespoke, futuristic feel that adapts dynamically to explosive cuts and sudden shifts on the hardwood. Next-generation adidas athlete Mikel Brown Jr. is officially locked in to debut the futuristic silhouette on court during his first NBA Summer League game in Las Vegas.Securing a pair will require swift action, as adidas is keeping this inaugural drop intensely localized and strictly limited to a global run of just 169 pairs. The release strategy divides the scarce inventory numerically, allocating 50 pairs to the Las Vegas flagship activation, 89 pairs to the digital space, and the remaining 30 pairs specifically for Greater China. The brand is using this hyper-limited rollout to introduce its vision for the future of custom sportswear, catering directly to collectors looking to experience the absolute apex of basketball design.The adidas Basketball BB.01 first drops on July 10, 2026, at the adidas Las Vegas flagship store, followed by a digital release on July 14, 2026, via the adidas CONFIRMED app.

SummaryFrench footballer Désiré Doué has teamed up with Nike to release a limited-edition NIKE ATELIER sneaker, which combines a ’90s Nike Mercurial-inspired black leather upper with a Pegasus-style midsole featuring vibrant blue Air cushioning.The off-field shoe will be available at select retailers this summer, with an exclusive in-store pre-order starting July 8 at Dover Street Market Paris.While French football player Désiré Doué and Nike teased a NIKE ATELIER collab back in June, the partners are officially kicking off the rollout with a sleek leather sneaker.This discreet black silhouette borrows its upper design of the 90s-born Nike Mercurial, an iconic model in global football, inspired by Brazilian football legend Ronaldo Fenomeno. Combined with a Pegasus-style midsole featuring visible cushioning, Doué’s limited edition sneaker gives the field boot an off-field look. For contrast, Nike’s proprietary Air cushioning appears in a vibrant blue, while a foldover-style tongue is quietly embossed with “NIKE ATELIER.” View this post on InstagramA post shared by Nike (@nike) Nike’s Chief Design Officer Martin Lotti describes Nike Atelier, which has also produced collabs with tennis champions Jannik Sinner and Maria Sharapova, as “a platform for creating custom designs for select signature athletes at key off-field moments.” He also added that “Atelier applies the same athlete-driven mindset and attention to craft that define Nike innovation, extending it into moments where identity, environment and culture play an equally important role.”As shown in the original preview shared by Nike, the collaboration also appears to include apparel; however, the brand has not shared details on the wider release. The Désiré Doué x Nike Atelier shoe will be available at select retailers this summer and at Dover Street Market Paris — where customers can exclusively pre-order in-store starting on Wednesday, July 8.