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Nike Celebrates Día de Muertos 2023 With This Colorful Air Max 1 “Familia” Colorway

The holiday season is going to creep up here before you know it, and you already know that Nike is going to be locked and loaded with its celebratory footwear releases. With the annual Día de Muertos festivities set to go down at the beginning of November, the Swoosh is going to keep its tradition alive by commemorating the Mexican holiday with new styles like this Air Max 1 “Familia” colorway.Official images of the pair reveal the kicks’ playful presentation and packaging that are inspired by elements of the event’s festivities. The Swooshes have been dyed with a bright pink hue and equipped with pan dulce-inspired textures. Bold red wiring with yellow stripes outlines the quarter panels while bright green wires border the heel overlays and buttery, pink suede mudguards to represent the candles, flowers, food, clothing and additional decorations that are placed on ofrendas to honor loved ones who have passed away. Additionally, “Familia” branding is pasted to the right tongue and in an all-over fashion across the insoles.Expect Nike and select retailers to launch these sometime in October or early November.Parties interested in more footwear news can catch a look at Chris Paul’s Air Jordan 1 Low OG “Give Them Flowers” collaboration.Click here to view full gallery at Hypebeast

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