Month: July 2023

It’s been an exciting offseason for Zion Williamson with the introduction of his newest signature sneaker with Jordan Brand being the most recent announcement of his. Titled the Jordan Zion 3, it builds off of the success of his first two court-ready sneakers by “supporting him in three specific ways: containment, court feel and impact protection.”With the Jordan Zion 3, Formula 23 foam and a Zoom Air unit at the forefoot provides the responsive cushioning Williamson needs to not only fly high but also control the game on the floor. A rubber herringbone pattern lands at the traction while the stack height is lower than his previous two iterations. Looking closer at the upper, 3D imaging of Zion’s foot last launching through mud — a reference to him feeling as though he’s “made it out of the mud,” — is used to create a unique material and color splatter combination highlighted throughout its colorways.For those looking forward to the launch of the Jordan Zion 3, its rollout begins with its “Sanctuary” look releasing in September at a price of $140 USD as a North American-exclusive. Following this, the “Mud, Sweat and Tears” colorway is set to drop globally in October. Stay tuned for additional looks at the new kicks alongside specific release info.Looking for more of the latest news from the Jumpman team? We’ve got you covered. The brand is continuing to capitalize on the slip-on trend by outfitting its new Jordan System.23 Clog in a “Yellow” colorway that is sure to stand out.

Throughout 2023, it has been made clear that a key returning model to Nike’s portfolio is the Mac Attack. Between early pairs popping up in March and a media campaign starring Travis Scott and John “Johnny Mac” McEnroe himself, the shoe is poised to be a focal point of the Swoosh’s lifestyle offerings. In preparation of its continued rollout, the Hypebeast team recently detailed the silhouette’s history in a feature on the shoe. Now, a previously-revealed Social Status collaboration on the silhouette has appeared once again with detailed images of its “Iron Ore” colorway.Matching the three colorways showcased in March, the “Iron Ore” pair features tear-away layers at the Swooshes and heel details, converting a shimmering silver to a rough pink that matches the tongue’s co-branding. The rest of the shoe leans on a “Summit White” arrangement throughout the upper with a light platinum gray gracing the rubber outsole. Completing the release, the shoe box and an additional set of laces come in special collaborative packaging.While no news regarding the release timeline of the Social Status x Nike Mac Attack collection has been disclosed just yet, this seeded pair indicates that its release should take place during the summer. Look for it to touch down first via Social Status with a Nike release shortly thereafter. View this post on Instagram A post shared by Matt Jae Shoehefner5 (@shoehefner5)Stay tuned for more information regarding this collaboration and for more of the latest news from the footwear industry, enjoy an early preview of a flip flop version of the Nike Calm Slide.

With July now underway, sneakerheads have been eagerly awaiting news from Jordan Brand surrounding its new silhouettes for the 2023-24 NBA season. Already, the Jumpman team has put forth two special reveals, including the much-anticipated Air Jordan 38. Just over a week ago, the brand showcased the sneaker’s debut “Fundamental” colorway and has now presented a breakdown of its details and two additional colorways.Similar to the Air Jordan 37, the AJ38 looks 30 years to the past, utilizing the Air Jordan 8 as a point of inspiration. First, the new X-Plate backs sharp movement by constantly keeping the foot over the footbed, while appearing in an “X” shape that nods to the AJ8’s straps. In combination with this new element, the sole unit features a radial herringbone pattern that teams up with a full-length Zoom Strobel unit and full-length Cushlon 3.0 foam for responsive cushioning. Looking to the upper, it commemorates Michael Jordan’s incredible NBA Finals appearance in the 1992-93 season — 41 crosshatches nod to his 41 points-per-game average and the three medial diamonds note the Bulls’ third consecutive championship. Altogether, the shoe is the most sustainably-made Air Jordan yet, utilizing at least 20% recycled material by weight.Release for the Air Jordan 38 begins with its “Fundamental” colorway on August 18 at a price of $200 USD. Following this, a “FIBA” look is set to launch on September 7 and a women’s-exclusive “Center Star” follows on September 25.For more of the latest updates regarding Jordan Brand’s release roster for 2023, an Air Jordan 2 Low with “Varsity Royal” accents has been revealed, utilizing a color arrangement similar to fragment design’s takes on the Air Jordan 1.