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Jordan Brand Officially Debuts the Air Jordan 41

Summary

Jordan Brand has officially introduced the Air Jordan 41 as its newest game shoe built for full-court performanceThe silhouette debuts a nano print mesh upper alongside a full-length Zoom Strobel ZoomX midsole and a heel Air Zoom unitThe footwear model launches with a limited release in China on August 28 2026 followed by a wider global drop

Name: Air Jordan 41 “Ruby”Colorway: University Red/Infrared 23SKU: HV6474-601MSRP: $205 USDRelease Date: October 25, 2026Where to Buy: NikeJordan Brand has officially unveiled its newest game shoe, the Air Jordan 41. Marking a distinct evolution from previous heritage designs, the performance silhouette moves beyond traditional leather construction in favor of advanced lightweight materials and future-forward innovation.Engineered using insights from Michael Jordan, professional athletes, and collegiate players, the Air Jordan 41 debuts a new nano print mesh upper designed for targeted containment and breathability. The upper incorporates a cross-hatch pattern capable of receiving dual color treatments, paired with a TPU window inspired by high-performance automobiles to showcase internal tooling. Exterior accents feature an asymmetrical collar alongside metallic Jumpman hardware.Underfoot, the silhouette combines a full-length Zoom Strobel with a ZoomX midsole and an added Air Zoom heel unit for impact protection and responsiveness. Structural stability is provided by a carbon fiber and TPU shank, which works in tandem with a full-length HART rubber herringbone traction pattern. The seasonal rollout centers on a gemstone theme, launching in a “Ruby” colorway alongside planned “Amethyst” and “Opal” iterations.The Air Jordan 41 debuts with a limited release in China on August 28, 2026, with a global release set to follow via Jordan Brand. 

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ASICS Taps Gohar World for an Edgy, Charm-Covered Sneakerina

Name: Gohar World x ASICS GEL-DS TRAINER SPColorway: TBCSKU: TBCMSRP: $218 USDRelease Date: September 1Where to Buy: Gohar WorldNew York-based lifestyle and homeware brand Gohar World – co-founded by sisters Laila and Nadia Gohar – has teamed up with ASICS for a surrealist take on the all-new GEL-DS TRAINER SP.Launching as the duo’s first-ever sneaker collaboration, the limited-edition silhouette seamlessly blends the technical aesthetic of mid-2000s track-and-field spikes with the delicate, hyperfeminine lines of a traditional ballet flat. This unique approach completely reimagines the sporty foundation of the original ASICS runner, resulting in an experimental, low-profile design that perfectly balances athletic heritage with elevated elegance. Retaining a commitment to everyday comfort, the shoe integrates ASICS’ signature TRUSSTIC support unit and rearfoot GEL technology.Visually, the collaborative sneaker arrives in a sleek, predominantly black colorway constructed from techy mesh and synthetic materials. What truly sets the sneaker apart is its array of eccentric, hand-applied embellishments that channel Gohar World’s signature whimsy. The uppers are playfully adorned with bespoke charms, including a Chicken Foot Pearl, Potato Pearl, Baroque Pearl and a round Black Onyx stone.Adding a slightly industrial edge to the delicate silhouette, stainless-steel piercings and a silver-plated copper Gohar Bean logo elevate the highly textured finish. To further personalize the look, the sneaker includes dual black and vibrant orange laces, allowing wearers to style the shoe in multiple dynamic ways. View this post on Instagram

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Salehe Bembury x PUMA’s New Fusion: the Velum 2

SummarySalehe Bembury’s PUMA Velum 2 evolves the original design, featuring a layered upper with fingerprint textures and NITROFOAM cushioning.Dropping September 3 in “Terracotta” and “Alloy” colorways, this lightweight sneaker balances bold style with performance.After debuting their debut Velum 1 silhouette in Summer 2025, Salehe Bembury x PUMA have returned to the lab for an updated fusion of their distinct identities. The latest model from the Salehe Bembury x PUMA partnership turns Bembury’s fingerprint up a notch, for a pair that is as design-forward as it is performance-ready.In an exclusive interview with Hypebeast, Bembury walked through his approach to the Velum 2: “The first version establishes a design language, and the next gives you an opportunity to refine that language, exaggerate certain ideas, resolve others, and introduce something new without losing the identity that made the original recognizable. I want someone to see the next iteration and understand where it came from, but also immediately understand why it needed to exist.”In short, the Velum 2 is an evolution rather than a complete reinvention. “With Velum 2, the opportunity was to evolve the upper while maintaining the tooling and visual DNA established by the original. I was interested in seeing how much the personality and perception of the shoe could change without altering its foundation,” Bembury explained. Indeed, the latest design feels even more dynamic than its predecessor, trading the Velum 1’s sleek taping and webbing for a more aggressive look: uppers are reimagined with a layered construction, featuring amorphous overlays and translucent mesh.Notably, the tongue is rendered in an embossed fingerprint texture, which is also seen on the sculptural midsoles carried over from Velum 1. For branding, PUMA’s wordmark, on the head of the tongue and the lateral heel, gets reworked in Bembury’s fingerprint texture, while the designer’s wordmark appears discreetly printed onto the outsole. In addition to Bembury’s signature details, the shoe is supported by PUMA’s NITROFOAM cushioning — a nitrogen-infused thermoplastic foam, imbuing the shoe with a lightweight, comfortable feel.”Color is one of the quickest ways to communicate the personality of a product,” Bembury added.  For the inaugural drop, colorways include a monochromatic orange “Terracotta” and a silver “Alloy” colorway with yellow soles. “Alloy allows you to really see the form, material transitions and construction of the shoe, while Terracotta introduces something warmer and more organic,” he continued. Seen in an early preview, a blue and a neon yellow colorway are also expected to drop at a later date. Each pair comes in a limited-edition co-branded box covered in a blue-and-orange fingerprint pattern.The Salehe Bembury x PUMA Velum 2 is set to drop on September 3 at select PUMA stores and the brand’s official web store.

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