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Aminé x New Balance 2025 Wants You To Cut the Performative Reading

SummaryThe first Aminé x New Balance 2025 campaign has dropped, leaning into the current trend of the “performative man.”No collaborative footwear has been officially revealed quite yet, but the musician does don a pair of bright green kicks to match his matchaThe pair has set up a book drive in Portland, Oregon in support of the launch that runs through September 10New Balance is not buying into your performative reading or your increased matcha intake. For the label’s latest chapter of its partnership with Aminé, the seasoned duo is leaning into the performative man aesthetic that is plaguing the cultural zeitgeist.While no collaborative footwear has been officially revealed quite yet, we do have a couple of witty campaign videos and billboards, as well as a book donation drive in Los Angeles in support.In the visuals, Aminé dons a pair of bright green-hued sneakers, though confirmed details are still up in the air.The first visual features the rapper reading a book entitled Most Amazing Women of All Time, until his matcha interrupts him to say, “I know you’re not reading that book. You’re not aura farming. You’re 31 years old and pretending to read,” then directing him up to the billboard. View this post on Instagram A post shared by Aminé (@amine)As for the book drive, Aminé x New Balance has set up shop at 207 NE Martin Luther King Jr Blvd in Portland, Oregon. Anyone can drop off their books in the box out front through September 10. View this post on Instagram A post shared by CLBN (@clubbanana)Watch the Aminé x New Balance 2025 campaign videos above, and stay tuned to Hypebeast as more information surfaces on the duo’s next collaborative release.

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Official Look at the New Balance ABZORB 2000 “Blue Ice/Grey”

Name: New Balance ABZORB 2000 “Blue Ice/Grey”Colorway: Blue Ice/GreySKU: U2000ETDRetail Price: $170 USDRelease Date: Available NowWhere to Buy: New BalanceFollowing the reveal of the “Sea Salt” and “Dark Grey” iterations, the New Balance ABZORB 2000 continues to expand with a new, striking colorway, the “Blue Ice/Grey.” The new release continues to expand the 2000’s offerings with a crisp, cool palette that blends tech-inspired design with a simple, versatile aesthetic.The “Blue Ice/Grey” colorway features a mixed-material upper with an icy blue base and light grey accents. The shoe maintains the 2000’s signature deconstructed look, with its various overlays and textures. The sneaker’s most notable features are in its cushioning, with a full-length ABZORB sole for enhanced comfort and impact absorption.The New Balance ABZORB 2000 “Blue Ice/Grey” is expected to be released sometime in Fall 2025 at an estimated retail price of $170 USD. It will be available through New Balance’s official website and select retailers. This new colorway is perfect for those who want a high-performance shoe with a subdued, versatile style.

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Introducing the Nike Kobe 3 Protro

Name: Nike Kobe 3 Protro “Halo”Colorway: White/White/WhiteSKU: HM4351-100MSRP: $210 USDRelease Date: August 23Where to Buy: NikeUpdate: Nike Basketball continues to pay homage to Kobe Bryant’s legacy by offering Protro (performance retro) versions of his signature shoe line. As we near Kobe Bryant’s birthday (August 23), as well as Kobe Day (August 24), the brand has prepared its most ambitious Protro design to date, the Nike Kobe 3 Protro. While various previews of the shoe have been shared previously, Nike has officially outlined everything to expect from the revamped sneaker.The shoe, which was originally inspired by basketball nets, sees its netting backed by mesh that offers a combination of containment and airflow. Meanwhile, new diamond geometry at the upper serve as a nod to Kobe’s eldest daughter, Natalia, whose middle name is Diamanté and appears in the marketing campaign that is embedded below. As for the modernized sole unit, its new design is informed by insights from athletes who experienced the original Kobe 3. A full-length Zoom Strobel replaces the smaller Air Zoom units of the past, combining with a Cushlon 3.0 midsole and an updated traction pattern for peak performance. Arriving as part of the third annual “Halo” drop, this all-white rendition of the shoe kicks off its comeback.Look out for the Nike Kobe 3 Protro “Halo” to drop on August 23 via Nike SNKRS and select retailers at a starting price of $210 USD and stay tuned for info regarding future colorways. View this post on Instagram A post shared by Nike (@nike)Update: It’s nearly time for the Nike Kobe 3 to make its return in Protro form. Arriving as this year’s “Halo” release, the all-white rendition of the sneaker is dropping in less than two weeks. Ahead of the launch, we now have a complete set of images detailing what to expect from the shoe. As we discussed in our previous breakdown below, it has been modernized with performance-based upgrades, including a full-length Zoom Air Strobel paired with Cushlon 3.0 foam and a revamped mesh structure. Look out for the shoe to drop on August 23 via Nike SNKRS and select retailers at a starting price of $210 USD.Update: Nike Basketball has slowly but surely brought back Kobe Bryant’s signature shoes in Protro form. One that has yet to see an upgrade is the Kobe 3, which was rumored late last year as the next model to be brought back. Now, a first look at the Kobe 3 Protro has leaked. While we lack any official details from the Swoosh, this early pair is accompanied by a pamphlet that outlines its various performance-oriented improvements. Its upper combines a revamped mesh package with new tongue padding. Meanwhile, the sole unit sees a full-length Zoom Air Strobel combine with Cushlon 3.0 foam and improved traction. As noted previously, it will debut as the third annual “Halo” launch, arriving on shelves via Nike SNKRS and select retailers on August 23 at a price of $210 USD. View this post on Instagram A post shared by Braint Tom (@prm.cotd)Original Story: The complete return of the Nike Kobe franchise seems inevitable at this point. One after another, Nike Basketball has been revisiting the line’s classic silhouettes and colorways for the past few years since reigniting the partnership.With the Kobe 9 Elite Protro having recently returned, a new report from sneaker insiders zSneakerHeadz and Sneaker Files indicates that the Kobe 3 Protro is the next design to be brought back. The unique shoe is now said to be dropping as part of the brand’s ongoing “Halo” series of all-white colorways, with it donning three layers of “White” per the early intel. While we don’t have a first look at the sneaker just yet, the mock-up pictured above is likely to accurately represent the design.At the time of writing, Nike Basketball has not yet indicated that the Kobe 3 Protro will be returning in 2025 and the brand has yet to detail its future plans for the ongoing “Halo” series of colorways. Stay tuned for updates, including a first look at this rumored pair, as we currently expect it to drop on August 23, 2025 — the late Kobe Bryant’s birthday — via Nike SNKRS and select retailers at a starting price of $240 USD.

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