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Nike’s “Familia” Collection Celebrates Hispanic Heritage Month

Hispanic Heritage Month is in full swing, and to celebrate Nike has debuted a new “Familia” collection. Consisting of fresh takes on the Air Max 1 and Pegasus 40 that pay tribute to the invigorating energy and fierce pride of young Latinas — as well as the culture and carnivals that surround the month-long celebration — the offering is concise but packed with detail.Making use of a tan-based color scheme with vibrant pink, green, red and yellow, plus custom “Familia” tongues, both shoes display their inspiration in an undeniably joyful fashion. The Air Max 1 features a melange of festive textile layers, with extra trim stretched around its mudguard and seams plus a textured Swoosh. Its overall shape is modern, with a thick midsole and slim Air Max unit instead of the trim midsole and bulbous Air Max unit used on the Air Max 1 ’86. The Pegasus 40, on the other hand, uses a thin trim of its own around the eyestays and even features a looped pattern above its toebox. The look is completed by an abstract tie-dye pattern on the Swoosh. Expect each pair to touch down on SNKRS and the Nike webstore come September 27. The Air Max 1 is priced at $130 USD, while the Pegasus 40 retails for $140 USD.For more from the world of footwear be sure to check out Sole Mates, a weekly Hypebeast series that explores the connection between notable individuals in street culture and their favorite sneakers.Click here to view full gallery at Hypebeast

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