Brand: JJJJound x Reebok
Brand: Spring/Summer 2022
Editor’s Notes: JJJJound and Reebok are back in action as the Montreal-based studio unveiled first looks at their Spring/Summer 2022 sneaker collaboration.
Like the Club C collab, JJJJound’s latest Reebok foray gets the brand’s basic (and I do mean, basic) treatment of an all-white look complimented by JJJJound branding. Naturally, Reebok’s logos are also present and accounted for on the shoe’s insole and midsole.
Per JJJJound’s Instagram preview, the word “sample” boldly stamps the sneaker’s opening in black, speculating that the kicks in the photo are merely trial runs.
It makes sense considering the sneakers look like they’ve been taken out for a test drive or five already. Just look at its dirtied fuzzy lining and sole.
The shoe also boasts a slight chunky overall silhouette, adding a sense of thrash-worthy appeal. While the detail may be a result of wear, it’s more than likely a satisfying deal-breaker for JJJJound’s skater bros.
It’s safe to say the sneak peek is assumably a mere appetizer to the main JJJJound x Reebok course, but I doubt the final product will look different, if at all, from the sample.
Though the definitive pair may be a little whiter and hopefully cleaner, I wouldn’t bet your favorite JJJJound shoes on any new surprises from the kings of simplistic minimalism.
You can’t expect much from the brand behind the simplest of simple sweats, noise-free New Balance dad shoes, and soon-come uneventful ASICS sneakers.
But, JJJJound stans eat it up every time, and this latest Reebok offering is no different.
“Banger,” “Perfect,” “Now this is how you do a collab,” and “JJJJUST TAKE MY MONEY” are just a few of the comments from the ever-present JJJJound loyals.
When JJJJound’s latest Reebok drops — which could be any day now – it’s likely to see a sellout in minutes. You know, the usual.
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